[Clarify – Klar-uh-fhay] - To make something clear and intelligible and free from ambiguity.


Klarifi is a way of communicating complex ideas, propositions, messages or product portfolios by putting them into a graphical context that people can understand, relate to and interact with.

We design and develop a logical map, schematic or diagram that represents the context for your communication. This might be a city, a network diagram, an airport, a hospital, an office or anything that people can recognise and engage with.  We then help you show where, how and why on this schematic (or in this context) your message, products, services or information fits or works. 

With animation as a web or mobile app, we are able to provide more detail on each message or product area as people click and interact with the schematic.  This information can be linked to external websites, learning materials or documentation or product and service collateral, videos or any other media which help people understand.

Klarifi helps people to see how things fit together, how products or services work or add value or how and why instructions or messages are important.  Klarifi works best when it’s interactive, but the schematic and supporting detail easily exports to work well across printed media and even exhibition stands and presentations too.

Klarifi Vision /Mission - Our Why...

We envision a world where simplicity and clarity in the way information and ideas are shared and explained is the norm; where people seek first and only to communicate on equal terms. We believe the days of hiding behind complexity, seeking advantage from or using knowledge as a means of leverage or to intimidate, belittle or confuse, are over. We see no value in the verbose or the arcane. Our mission is to simplify the complex, to provide clarity where there is confusion and to help people to communicate even the most sophisticated of messages or information more easily and more successfully.

We work only with those who seek to do the same.

<strong>Hannah Johnson</strong>Account Manager & Digital Marketer for look, touch & feel.Let's start with an informal discussion about your requirements... Call 01327 828 443 today and Hannah will put you in touch with the relevant team member.



<strong>Owen Ashby</strong>Marketing Strategy Expert. Blueprint & Klarifi.<strong>Paul Bevan</strong>Marketing Consultant. Blueprint & Klarifi.<strong>Andrea Ashby</strong>Account Manager for Blueprint & Klarifi.<strong>Saffron Small</strong>Communications Expert. Blueprint & Klarifi.<strong>Simon McFarlane</strong>Senior Developer for Klarifi & Look, Touch & Feel.<strong>Denise Pope</strong>Senior Creative for Klarifi & Look, Touch & Feel.